[INFOGRAPHIC] – The Marketers Guide to Psychology of Colour

Due to the popularity of The Marketers Guide to Psychology of Colour –  I created a pared-down infographic version to complement it.

After doing some investigative research on how we process information; I discovered the human brain is hardwired to see the visual world around us and interpret it as 90% of information transmitted to the brain is visual.

Incredibly half of the human brain is devoted directly and indirectly to vision; this infographic is to cater to our visual brains & help you digest the concepts featured at a glance.

As always, please share it with your networks if you found it useful!


 

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